Wednesday, June 29, 2011

Nielsen online research

Nielsen online research to a survey by the China mobile Internet industry development is rapid, seventy percent every day at least, the last time the user mobile Internet, in transportation mobile Internet users also accounted for seventy percent, the accumulation of spare time gradually rob traditional media potential consumers occupy the eye time. louisvuittonhandbagsme

China's Internet users in all kinds of mobile Internet equipment selection, in the Internet phone to 93% held top, followed by a notebook computer (81%) and the Internet with flat computer (24%, 23%). In the use frequency, 56% of the users a day DuoCi mobile Internet, 72% of the users, every day at least a mobile Internet access; And in the use of time, 21% of the mobile Internet time each time the user more than 1 hour, 42% of the mobile Internet time each time the user more than 30 minutes. Mobile Internet is with great speed, through the accumulation of spare time, gradually rob traditional media potential consumers occupy the eye time.

The survey found that 78% of the users of mobile equipment through the Internet to kill time, 72% of the users in a person alone will use mobile devices, 70% of the users on the Internet in transportation mobile Internet access. People in solitude, or bored most easy to use mobile Internet, fragmentation of time distribution and mobile Internet access at any time and place, making all kinds of accord with the convenient features mobile device applications and services get more and more favour. For example, in the game is hard to get, and a more complex game will be difficult to move in the Internet age, and simple type of victory will be easier to get success, how to be more clever use of user's fragmentation time for the innovation of the product become the mobile Internet content of the industrial manufacturers need to study the key. louisvuittonhandbagswe

As smart phones and 3 G became popular, future mobile phones will be more diversified online application, promote the whole industry in continuously evolved. According to statistics, application download the order of category Top5 respectively: communication, information service, pictures/books, music and games. Top5 application type of order respectively is: the network chat tools, music downloads, ebook/book downloads, email and phone small tools.

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